In a short period of time Laura McKittrick has been able to build her following of her famous The Greenwich Girl magazine to an enormous following on her website and social media avenues. The Greenwich Girl is a luxury lifestyle brand and magazine helm from the infamous posh and elite community of Greenwich, Connecticut.
One of main aspects of branding is marketing and creating partnerships, like Apple does with various vendors, McKittrick has accomplished this same feat with local trendy businesses of Greenwich Avenue such as Carlo’s Bake Shop, Dream Spa & Salon and Greenwich Polo Club among other businesses as well.
The magazine has over 25,000 unique readers, and of that 90 percent of their target audience are women ages 25 to 47 in which the magazine is growing every year. What makes The Greenwich Girl very unique is that it has a blogging presence along with a full scale magazine with various articles on beauty, fashion along with anything up and coming. If you happen to live in Greenwich, for three months last year, the first thing drivers saw upon entering Connecticut via the chronically congested Mill Street corridor was the face of Greenwich Girl brand, showcasing her magazine on a billboard.
McKittrick knows how to brand herself and get her image out towards the public. We recommend, The Greenwich Girl and Laura McKittrick is the go to magazine and person, to get advice on where to shop, what to eat, and who to meet in Greenwich CT.Laura McKittrick, The Greenwich Girl