post

Laura McKittrick Is The Greenwich Girl For Branding Her Magazine

In a short period of time Laura McKittrick has been able to build her following of her famous The Greenwich Girl magazine to an enormous following on her website and social media avenues. The Greenwich Girl is a luxury lifestyle brand and magazine helm from the infamous posh and elite community of Greenwich, Connecticut. One… Read more »

post

Street Meat Interviews Phillip Chorba From Silver Linings Playbook

Street Meat is the first ever television internet show that takes the real conceptions in undisclosed locations from celebrity interviews, comedy and a musical band at the ending of the segment. The thing that really sets Street Meat apart aside from its flamboyant and exotic nature is that its themed around a portion of the… Read more »

post

How To Pick A Name For Your Business Idea

How to create a name for your business which is the hardest part of creating any brand identity. I discuss here about how to build your brand online. I am a big fan of the name of the business has to signify what your trying to deliver to your audience. So for instance Twitter, is… Read more »

post

How To Create A Logo For Your Business

So how to create a logo for your business. Logos I think set the tone of the business that your creating. There are all kinds of logos from a wordmark, pictorial mark, letterform mark, emblem mark, character mark, and lastly a web 2.0 mark. But again I think logos have to follow that same craft… Read more »

post

Hershey’s New Logo Disrupts The Public From Corporate Rebranding Efforts

Everyone knows their favorite chocolate company, Hershey associated with American chocolate. The company decided to announced a significant corporate rebranding that includes a new logo design and website development. Hershey believes that the new branding has created a “new, modern look and feel” for the company. The idea behind the new logo, according to Hershey,… Read more »

post

Who Created The Ice Bucket Challenge?

Some marketing is purely invented, but some marketing takes on a lifestyle of it’s own, this is what happened with the Ice Bucket Challenge. That person’s name is Pete Frates. A former Boston College baseball player, Frates was diagnosed with ALS in 2011. On July 31 of this year, he challenged some friends and celebrities… Read more »

post

How To Create A Digital Storytelling For Your Brand

Every single brand such as Apple, Audi or Netflix has to have an effective digital storyteller since all audiences are engaged through digital platforms such as desktop websites, responsive websites, mobile apps, social media avenues and user experience. Its a brands job to tell their audience about the value proposition about the product or services… Read more »

post

Hennessey Venom GT Roars at P1 Motorcars

After making P1 Motorcar’s website, Gregory Byrd, Director of Sales and Tommy Passalacqua, Director of the Shop at P1 Motorcars got a special invitation to have the fastest car in the world at P1 Motorcars shop in Stamford, Connecticut. That car is called the Hennessey Venom GT, developed by Texas-based Hennessey Performance, the Venom GT… Read more »

post

How Did Paige Hathaway Became Famous

So how did Paige Hathaway become so famous on the internet? Content and consistency is how Hathaway did it, not to mention she’s extremely easy to look at it, which makes her way more marketable. Paige started building her following through Instagram, Twitter mostly, then lastly Facebook. Then onto her website which reels her audience… Read more »

post

2014 Super Bowl TV Commercials For The Top TV Spots

It’s the 2014 Super Bowl television commercials time and while the game goes on between the teams, mostly everyone cannot wait until the million dollars ad slot for the Super Bowl comes on. From the Budweiser’s Puppy Love, Full House Reunion for Dannon Oikos Yogurt to the Bud Light’s commercial of a random guy on… Read more »