post

Laura McKittrick Is The Greenwich Girl For Branding Her Magazine

In a short period of time Laura McKittrick has been able to build her following of her famous The Greenwich Girl magazine to an enormous following on her website and social media avenues. The Greenwich Girl is a luxury lifestyle brand and magazine helm from the infamous posh and elite community of Greenwich, Connecticut. One… Read more »

post

How To Create A Logo For Your Business

So how to create a logo for your business. Logos I think set the tone of the business that your creating. There are all kinds of logos from a wordmark, pictorial mark, letterform mark, emblem mark, character mark, and lastly a web 2.0 mark. But again I think logos have to follow that same craft… Read more »

post

Hershey’s New Logo Disrupts The Public From Corporate Rebranding Efforts

Everyone knows their favorite chocolate company, Hershey associated with American chocolate. The company decided to announced a significant corporate rebranding that includes a new logo design and website development. Hershey believes that the new branding has created a “new, modern look and feel” for the company. The idea behind the new logo, according to Hershey,… Read more »

post

Who Created The Ice Bucket Challenge?

Some marketing is purely invented, but some marketing takes on a lifestyle of it’s own, this is what happened with the Ice Bucket Challenge. That person’s name is Pete Frates. A former Boston College baseball player, Frates was diagnosed with ALS in 2011. On July 31 of this year, he challenged some friends and celebrities… Read more »

post

Hennessey Venom GT Roars at P1 Motorcars

After making P1 Motorcar’s website, Gregory Byrd, Director of Sales and Tommy Passalacqua, Director of the Shop at P1 Motorcars got a special invitation to have the fastest car in the world at P1 Motorcars shop in Stamford, Connecticut. That car is called the Hennessey Venom GT, developed by Texas-based Hennessey Performance, the Venom GT… Read more »

post

Matthew McConaughey Teach Us Rebranding

Matthew McConaughey last year he gave the performance of a lifetime in the movie called Dallas Buyers Club. The film received wide critical acclaim and has earned McConaughey a well deserved Oscar. Quite possibly you never even heard of it, because it went into the movie theaters just as fast it came out. Not to… Read more »

post

2014 Super Bowl TV Commercials For The Top TV Spots

It’s the 2014 Super Bowl television commercials time and while the game goes on between the teams, mostly everyone cannot wait until the million dollars ad slot for the Super Bowl comes on. From the Budweiser’s Puppy Love, Full House Reunion for Dannon Oikos Yogurt to the Bud Light’s commercial of a random guy on… Read more »

post

Twitter Launches Redesign For The Look Of Responsive Web Design

Twitter has decided to roll out a redesign responsive web version of the service for it’s website development. They decided to launch a refreshed look for twitter.com to reflect the look and feel of their iOS and Android apps so everything becomes full circle. The redesign looks way cleaner and simple, with tweets appearing on… Read more »

post

How To Become A Success Photographer And Get A Job At Coke

Joel Robison joined Flickr as Boy_Wonder in 2005, and then started selling his photographs on Esty to the public for $25.00. Joel graduated college inspiring to be a teacher, but after going on Flickr and seeing many photos by people that were creative, he became a photographer. He went on eBay, bought a used DSLR… Read more »

post

General Motors With The Cadillac Changes Their Logo For 2014

Cadillac debut of it’s ATS Coupe at the Detroit Auto Show reveals, GM’s luxury brand has changed it’s logo for 2014. The wreath is gone, and the crest is lower and wider. Cadillac says, it’s sleek and streamlined. Sometimes corporate brands want to change their logo identity so they can be more modern or current… Read more »