Rebrandery partnered with Lauren Francesca, a viral YouTube personality, actress, and digital content creator, to build a unique brand identity and launch a digital campaign to establish her as a standout figure across major social media platforms.

After gaining viral recognition for her Lady Gaga parodies and her iconic Tron Girl character, Lauren wanted to formalize her digital presence and grow her audience with a clear, recognizable personal brand. Rebrandery developed and launched the “I Want My Lauren” campaign—naming and branding her YouTube channel, while executing a cross-platform internet marketing strategy across YouTube, Twitter, and Facebook.

The result? Over 12 million views on YouTube alone, making “I Want My Lauren” one of the most well-known comedy/parody channels in its niche at the time.

Lauren Francesca’s diverse career spans acting, music, comedy, and viral video production. She’s been featured in videos and content from major digital media platforms such as Barely Political, CollegeHumor, Epic Meal Time, Philip DeFranco, Jacksfilms, Bo Burnham, Ninja Sex Party, Mondo Media, and more.

Rebrandery’s role was to create a brand foundation that reflected Lauren’s humor, creativity, and influence—helping her stand out in a competitive and fast-moving online entertainment landscape.